Retail & Marketplaces Archives - Page 8 of 12

Useful Magento Plugins for your Online Store

B2B & Wholesale, Consumer Brands, Magento, Omnichannel Tech Stack, Product Conversion Rate Optimization, Retail & MarketplacesFebruary 5, 20180Comments

Both Community and Enterprise versions of Magento provide out of box features. For a full-fledged ecommerce store, many add-on features are required. You can incorporate these features in your website using 3rd party plugins. We have compiled a few lists of useful Magento plugins that are most popular and used by many merchants on their…

7 Social Media Trends to watch out for in 2018

B2B & Wholesale, Consumer Brands, eCommerce Trends & Insights, Retail & MarketplacesDecember 1, 20171Comment

2017 was quite the year for social media. Facebook’s copycat approach ended up being quite successful in luring Snapchat users onto Instagram via Instagram Stories. The President of the United States tweeted policy within 140 characters. Apple and Google announced their push into better-augmented reality content. The year has been filled with a lot of…

What You Need to Know about Responsive Website Design

B2B & Wholesale, Customer Experience Management, Drupal, Magento, Omnichannel Tech Stack, Retail & MarketplacesOctober 31, 20170Comments

As more and more people access the internet via mobile devices, responsive website design has seen a widespread adoption in the last five years. If the words responsive web design (RWD) doesn’t ring any bells, don’t fret – the term was coined in 2010 and is more popular with techies rather than marketers. Simply put,…

Typed Drupal – A great combination of Drupal 8 and PHP7

B2B & Wholesale, Consumer Brands, Drupal, Omnichannel Tech Stack, Retail & MarketplacesOctober 25, 20170Comments

(Note: This article is based on my talk on this subject at DrupalCon New Orleans as well as at various DrupalCamps) We all know how great PHP7 (the latest version of PHP, released almost two years back) is, it’s a radical improvement over PHP 5.6 and it’s fast becoming the de-facto PHP version. There are…

Comparison between eCommerce Platforms for Enterprises

B2B & Wholesale, Consumer Brands, Magento, Omnichannel Tech Stack, Retail & MarketplacesOctober 12, 20171Comment

In our previous blog “Choosing the Right eCommerce Technology Platform” we wrote about the various evaluation criteria that one needs to take into consideration before selecting one eCommerce platform versus another. These criteria range from product content and catalog management to pricing and promotion, and from omnichannel commerce to order orchestration and management. With a…

Ever Wondered How to Create a Successful SEO Campaign? Here’s How!

B2B & Wholesale, Consumer Brands, Customer Experience Management, Merchandising Operations, Product Conversion Rate Optimization, Retail & MarketplacesOctober 5, 20170Comments

If the last decade has thought businesses anything, it’s that they can no longer ignore the power search engines possess. And their website is just a small pearl in a vast ocean. But whether or not that pearl washes ashore or stays hidden in the depths of the ocean depends entirely on you. But enough…

It’s Time for E-commerce Retailers to Socialize

eCommerce Trends & Insights, Retail & MarketplacesOctober 5, 20170Comments

As per the August 2017 edition of the Global Digital Snapshot by We Are Social and Hootsuite, there are around 3.8 billion user accounts on social media. Yes, you read that right. Billion! With a Big B! Fig. 1 Internet and Social Media User Stats Source: https://wearesocial.com/special-reports/digital-in-2017-global-overview Out of this massive social media user base,…

Drupal Global Training Day

B2B & Wholesale, Consumer Brands, Drupal, Omnichannel Tech Stack, Retail & MarketplacesSeptember 7, 20170Comments

Iksula is excited to sponsor Drupal Global Training Day at Mumbai and Indore office on 16th September 2017 We are excited to announce that Iksula is sponsoring the Drupal Global Training Day on Saturday, 16 th September 2017 in our Mumbai and Indore offices. This training session is an initiative by Drupal Mumbai Community…

How Artificial Intelligence is Helping Optimize E-commerce Content

B2B & Wholesale, Consumer Brands, eCommerce Trends & Insights, Merchandising Operations, Product Conversion Rate Optimization, Retail & MarketplacesSeptember 5, 20170Comments

The use of AI in writing content The debate over AI versus humans is a long and storied one, with endless arguments and evidence on either side. In the last few years, machines have become efficient. Automation has largely replaced rote and mechanically-focused jobs. However, many believe that automation can never take over jobs that…

11 Reasons Why Drupal is Best for Enterprise

B2B & Wholesale, Consumer Brands, Drupal, Omnichannel Tech Stack, Retail & MarketplacesAugust 28, 20170Comments

A lot of CXOs in big corporations consider Drupal to be just another Content Management System. Which being true, is a very limited view into Drupal’s capabilities. Drupal is not just a CMS, it is a platform/Framework which can help companies build a lot of different types of applications and products and not just simple…

Choosing the Right eCommerce Technology Platform

B2B & Wholesale, Consumer Brands, Drupal, Magento, Omnichannel Management, Retail & MarketplacesAugust 28, 20170Comments

An ecommerce solutions provider must be able to help retailers exceed their customers’ expectations by making every touch point with the brand personalized, easy, and relevant. Customers, today, are looking for more than just online product information and an option to place orders on a website or mobile application. They are looking for a…

Unified Omnichannel Commerce – Challenges & Opportunities

B2B & Wholesale, Consumer Brands, eCommerce Operations, Magento, Omnichannel Management, Retail & MarketplacesAugust 28, 20170Comments

Retail is a fast-growing, consumer-oriented space. The advent of smartphones and internet in this segment has led to diversification of retailer-customer interactions across multiple channels. Customers find product details online, go window shopping at physical stores, order online, return products at physical stores, raise queries and complaints on mobile devices, etc. It wouldn’t be wrong…